Ben and Jerry’s flavours visualisation
Ben and Jerry ice cream flavours A site from data visualization experts Hesham Eissa & Lindsey Poulter which examines the range and popularity of ice cream flavours offered worldwide from leading brand Ben and Jerry’s.Find out what the most popular flavour in a specific nation is. Full methodology provided!
Passport Analysis for Marketing – Datagraphics
Passport https://www2.le.ac.uk/library/find/databases/p/passportgmid have added Datagraphics and Context to their Market Reports and these could be very useful for student assignments and research. To find them, go to Passport’s home page and find Country reports: Datagraphics. Choose industry, product and country and press go. Results will display Datagraphics (which can be exported as images to PowerPoint). On tabs […]
Brands
WIPO’s Global Brand Database expands http://www.wipo.int/branddb/en/ Now includes the entire United States Patent and Trademark Office (USPTO) collection. Other additions Algeria, Australia, Canada, Egypt, Estonia, Morocco, Switzerland, United Arab Emirates and the United States. Find information on WIPO’s own data collections of international trademarks registered under the Madrid System; as well as appellations of origin […]
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