Consumers

Consumer data research

Posted by Andrew Dunn in Social Sciences and Humanities Librarians’ Blog on May 9, 2018

A new book published by UCL Press, looks at big data collected by customer-facing organisations – such as store loyalty card transactions, smart travel tickets, or smart energy meter readings – and how they can and are changing Social Science research. Download the PDF for free at: http://www.ucl.ac.uk/ucl-press/browse-books/consumer-data-research

Posted in Data, Economics, Finance, Media and Communication, Sociology | Tagged Consumers, Data, Research, Social Sciences | Leave a response

Journal of Cultural Economy

Posted by Andrew Dunn in Social Sciences and Humanities Librarians’ Blog on February 3, 2011

We now have access to the Journal of Cultural Economy from 2008 onwards. Find it on Leicester Elink. The journal contains useful articles on marketing and advertising, consumption and fashion.

Posted in Management, Marketing, Media and Communication, Sociology | Tagged Advertising, Consumers, Fashion, Journal, Marketing, Media and Communication, Sociology | Leave a response

Consumers

Journal of Cultural Economy

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