Don’t mention the War

Stephen Dunne, Lecturer in Social Theory and Consumption and the School, considers the strange role played by mottos in the marketing of Higher Education    When the University of Leicester recently changed its corporate logo, the decision was made to omit its inaugural motto from the crest’s imagery. And so a few Latin words, themselves […]

Has Claudio Ranieiri out-foxed his rivals?

How much credit for almost a season of performances, which even the most foolhardy of supporters could not have dreamed of, can be meaningfully attributed to good management? We ask the experts: management academics!   A year ago things were looking pretty ominous for Leicester City Football Club. Having easily won promotion to the top […]

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