Equality, Diversity, and Inclusion Representations in Marketing Require more Attention to Context.
Brands can play an important role in fostering inclusion in our increasingly diverse societies. 38% of the respondents to a recent survey conducted by Adobe, said that they are more likely to purchase products and services from brands that show diversity in their advertisements.
Managing Englishness
In the run up to Saint George’s Day, Richard Courtney, Lecturer in Employment Studies at the School, underlines why the nature of ‘Englishness’ should matter to scholars and practitioners of management I’m not usually one for name-dropping but in 2007 I met Billy Bragg at a seminar on Englishness in Contemporary Britain. This was a […]
Recent Comments