{"id":1578,"date":"2013-11-18T12:21:42","date_gmt":"2013-11-18T12:21:42","guid":{"rendered":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/?p=1578"},"modified":"2025-02-26T13:16:22","modified_gmt":"2025-02-26T13:16:22","slug":"leveraging-social-media","status":"publish","type":"post","link":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/social-media\/leveraging-social-media\/","title":{"rendered":"Leveraging Social Media"},"content":{"rendered":"<p>Starting to use social media tools like Facebook or Twitter or LinkedIn or SlideShare if you&#8217;ve not used them before can be a hard road to walk. It isn&#8217;t necessarily about learning to use them but the feeling of learning to use them in an open space, where mistakes can be seen by everyone, could be a distressing factor, and possibly why more and more people are holding back and not engaging with their colleagues or students online.<\/p>\n<p>The presentation from Sidneyeve Matrix, Queens University, Ontatio, Canada, covers everything you and I need to consider when looking at our own digital impact, our &#8216;digital footprint&#8217;, and how we can effectively work with it so it works for, not against, us.<\/p>\n<p style=\"text-align: center\"><a href=\"https:\/\/www.slideshare.net\/SidneyEve\/your-digital-impact-online-professional-branding-tools-strategies-for-academics\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1602\" alt=\"Your Digital Impact: Online Professional Branding Tools &amp; Strategies for Academics from Sidneyeve Matrix\" src=\"https:\/\/staffblogs.le.ac.uk\/telsocsci\/files\/2013\/11\/slideshare-sidneyevematrix.png\" width=\"510\" height=\"420\" srcset=\"https:\/\/staffblogs.le.ac.uk\/telsocsci\/files\/2013\/11\/slideshare-sidneyevematrix.png 510w, https:\/\/staffblogs.le.ac.uk\/telsocsci\/files\/2013\/11\/slideshare-sidneyevematrix-300x247.png 300w\" sizes=\"auto, (max-width: 510px) 100vw, 510px\" \/><\/a><br \/>\n<a title=\"Your Digital Impact: Online Professional Branding Tools &amp; Strategies for Academics\" href=\"https:\/\/www.slideshare.net\/SidneyEve\/your-digital-impact-online-professional-branding-tools-strategies-for-academics\" target=\"_blank\">Sidneyeve Matrix &#8211; &#8220;Your Digital Impact: Online Professional<br \/>\nBranding Tools &amp; Strategies for Academics&#8221;<\/a><\/p>\n<p>There is also a good article on the LSE blog called <a href=\"http:\/\/blogs.lse.ac.uk\/impactofsocialsciences\/2012\/08\/10\/im-an-academic-and-desperately-need-an-online-presence-where-do-i-start\/\" target=\"_blank\">&#8220;I\u2019m an academic and desperately need an online presence, where do I start?&#8221;<\/a> where each network is described in simple terms for those academics who want to engage with social media, and why. The article looks at Twitter, Facebook, <a href=\"http:\/\/leicester.academia.edu\/\" target=\"_blank\">Academia.edu<\/a>, blogs, Prezi, Pinterest, etc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Starting to use social media tools like Facebook or Twitter or LinkedIn or SlideShare if you&#8217;ve not used them before can be a hard road to walk. It isn&#8217;t necessarily about learning to use them but the feeling of learning to use them in an open space, where mistakes can be seen by everyone, could [&hellip;]<\/p>\n","protected":false},"author":62,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[125],"tags":[118,192,197,177,194,196,242,195,134,193,245,128,116,126,117,105],"class_list":["post-1578","post","type-post","status-publish","format-standard","hentry","category-social-media","tag-college-of-social-science","tag-digital-footprint","tag-eportfolio","tag-facebook","tag-linkedin","tag-pinterest","tag-presentation","tag-prezi","tag-research","tag-slideshare","tag-social-media","tag-social-network","tag-student-experience","tag-twitter","tag-university-of-leicester","tag-youtube"],"_links":{"self":[{"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/posts\/1578","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/users\/62"}],"replies":[{"embeddable":true,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/comments?post=1578"}],"version-history":[{"count":13,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/posts\/1578\/revisions"}],"predecessor-version":[{"id":1604,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/posts\/1578\/revisions\/1604"}],"wp:attachment":[{"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/media?parent=1578"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/categories?post=1578"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staffblogs.le.ac.uk\/telsocsci\/wp-json\/wp\/v2\/tags?post=1578"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}